Thursday, March 22, 2012

SPRING TRAINING HAS STARTED AT AXIS

AXIS is showing no signs of slowing, as they continue to launch new test markets out of their Phoenix office.

AXIS is benefiting from a weak economy and is experiencing one of its biggest quarters on record.  In 2011 we unveiled our retail incentive program.  This gave us a major presence in some of the country’s largest chain retailers. 

“We are obviously very excited about what the future has ‘in store’ for us,” Craig Hinshaw, Director of Operations, says with a smile.  The pun was intended as last year AXIS partnered with two of the U.S.’s largest retailers.  “This year, we expect to continue to increase our clients’ business by at least 30% of our current production under this new event model,” proclaims Mr. Hinshaw.
When asked why he thinks AXIS has been able to continue to grow despite the current events in the economy, Hinshaw explained.
“The reason for our growth is simple.  We are a company focused on results. We have a ‘whatever it takes’ mentality when it comes to satisfying our clients.  This goes not only for our clients’ needs, but also for the growth of the individuals in our company.  Traditional advertising methods have high costs and low return rates, but with our cost-effective face to face approach, we can maximize profits for our clients and allow them to do what they do best.   The future of business and the marketing world is simple--give people incentives and they will strive to reach their goals.  Give employees goals and rewards and nothing will stop them.  That’s how we built our business years ago and that’s what we will continue to do in years to come.”

After talking to Craig, there's no doubt that no matter which direction the
economy goes, there's only one place AXIS is going, and that is UP.

No comments:

Post a Comment